How To Write An Exceptional Cover Letter

Do you really need a Cover Letter?

It depends on the scenario. Notwithstanding, as a general rule, yes. You need to learn how to write an exceptional cover letter. The reason is that only about 12% of applicants bother to accompany their CVs with personalized cover letter. Consequently, you have only separated yourself from the whole lot and indirectly saying to the recruiters that you are only interested in their particular job opening thereby sending your CV to anyone and everyone – ‘a luck thing’, you’ll say.

Cover Letter

For short, the importance of a cover letter is to explain why you’re a great match for the available job. You want to convince them on how your skills, experience, accomplishments and qualifications meet their requirements. In reality, your cover letter magnifies you! It represents a sales tool. Your cover letter exhibits your genuine interest in the company to which you are applying. It showcases you as one having an understanding and appreciation for the position.

Your Cover Letter Magnifies You!

On the part of a recruiter, the absence of a cover letter indicates that an applicant is unprofessional and perhaps, through laziness, has not communicated anything thereby acknowledging their CV as a wasted effort. This is why you need to know how to write an exceptional cover letter.

How should you then write your cover letter?

First and foremost, it must get the reader’s attention. If you’ve ever written or read a narrative essay before, you’ll know that the opening sentence(s) or paragraph means a lot in keeping the readers glued to such piece. This method works best for those who have a known person who is already working with the organization. If you don’t, you can make your mark by researching on the company in order to build your points. In that wise, mention the job you’re applying for and where you found the advert.

READ ALSOComplete Step By Step Guide To Writing A Successful CV

Second, getting their interest is crucial here. Let them know your reason for wanting to work for their company. This will show that you have done some research. Give it all you can by searching for helpful information relating to the company online. Then explain why your application should be accepted by including your personal information about why you’re a good match for the job. Create a strong connection between your abilities and their needs.

Third, mention your experience, qualifications or qualities you know they are looking for.

And finally, let them know that you’re looking forward to discussing your qualifications further. Also, provide your email address and phone number. Don’t forget to thank them for their audience and time.

In conclusion, when next you’re sending your CV out, do yourself a favour by accompanying it with a cover letter and not just leaving the body of your email blank. Do everything possible to know how to write an exceptional cover letter. Otherwise, engage professionals that are vast in this vicinity to construct one for you.

The template below should serve as a guide in constructing one.

Cover Letter

Only use this full format when you’re attaching your cover letter. In most cases, the body of your mail serves this purpose. If so, copy it from ‘the recipient’s address… to the end’ and paste. If you don’t know the company’s address, then copy from ‘Dear Sir… to the end’ and paste on the body of your mail while you attach your CV or resume.

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The Author

Benjamin Jekayinfa

Benjamin Jekayinfa is an extremely enthusiastic strategist and a researcher with an exceptional creative mind. A highly experienced human resource specialist with years of demonstrated success in this vicinity. Always positive in thoughts, words and actions. He loves reading anything in front of him, namely a book. He is the founder and CEO of Benjom Media.

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